ADVOCACY PLATFORM | CONSUMER CAMPAIGN | AWARENESS CAMPAIGN Launched the No.1 Most Watched TV series on the RTE Player to help all children communicate with Lámh Launched the Lámh Project helping 1 million people to sign & say “hello” Increased funding by 45% for further Lámh services Affected Irish government policy across three departments Created over €1.5…
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Bank of Ireland – Rugby Sponsorship (RWC ’23)
Brand Platform, Consumer Campaign, SponsorshipSPONSORSHIP | BRAND PLATFORM | CONSUMER CAMPAIGN This campaign is based on a true story which was told by a Bank of Ireland team member during a collaborative workshop with Ringers. The story began in Irish camp where a player got injured on the eve of an international game. This meant players were called in from…
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Brand Guardianship, Brand Identity, Corporate Strategy, Film, North Star, Shared Language, Wen DesignCORPORATE STRATEGY | NORTH STAR | SHARED LANGUAGE | BRAND IDENTITY | WEB DESIGN | BRAND GUARDIANSHIP | FILM Identified an ownable Brand Space through research Built a unique international Brand Name and Identity Created the distinctive “More Human Please” Brand Platform Achieved consistent growth for 12 consecutive quarters Activated in three markets, London,…
Read MoreChill Insurance
Brand Platform, Consumer Campaign, SponsorshipSPONSORSHIP | BRAND PLATFORM | CONSUMER CAMPAIGN Identified a clear market positioning to meet business objectives Launched a campaign that explained a misunderstood product Grew brand awareness to highest recorded levels Increased consideration. Brand-driven enquiry volumes up 30%, Motor enquiries up 20% Listen to the radio below.
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Brand Platform, Consumer Campaign, Nationwide Brand activationNATIONWIDE BRAND ACTIVATION | BRAND PLATFORM | CONSUMER CAMPAIGN Conducted in-depth research with teenage girls Developed a strategic approach to comms platform & activations Created the campaign for teenage girls with teenage girls Engaged 100% of LSPs and 74% NGBs to create Hermoves initiatives 9 million video views, 100k unique hub visitors 180 schools/30.000 schools engaged…
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Advocacy Platform, Consumer CampaignADVOCACY CAMPAIGN | CONSUMER CAMPAIGN Conducted research interviews with children and parents Built an Advocacy Platform to compel government action Created a striking consumer campaign Film was played 6 o’clock National News Total earned media of over €1.1M 100% petition signatures reached within 48 hours
Read MoreKMPG Women’s Irish Open
SPONSORSHIP | BRAND PLATFORM | CONSUMER CAMPAIGN | PRODUCT DEVELOPMENT Conducted in-depth research into women’s golf Developed a strategic approach to comms platform & activations Aligned sponsorship with existing properties and business objectives Created the comms campaign After 10 year absence, attendance was 24,000 – 25% over target 2023 attendance of 30,000
Read MoreWrk!Wrk!
Brand Naming, Consumer Campaign, customer journey design, design systemBRAND NAMING | DESIGN SYSTEM | CUSTOMER JOURNEY DESIGN | CONSUMER CAMPAIGN Created a Brand platform for Ireland’s first shift work app Built a screen-first design system and brand identity Designed customer features and optimised the CX and UX Created launch campaign that repositioned shift work for workers and employers
Read MoreMorgan McKinley
Brand Guardianship, Brand IdentityBRAND IDENTITY | BRAND GUARDIANSHIP | CORPORATE STRATEGY Developed corporate strategy for group re-structure Designed a new brand identity for the group Built a flexible design system for static and animated executions Developed campaigns for all nine markets Created new consultancy brand as part of new structure
Read MoreRingers Showreel 2022
Showreel2022 SHOWREEL We ran out of coffee filters this week. Hard to believe that we’ve gone through a pack of 100 since we moved into our Wicklow Street offices. But it’s a great excuse to look back on what we’ve created with those 100 pots. And also the perfect opportunity to give a big shout out…
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